Services
Brand Identity/ Web Design
Duration
4 weeks
Client
Renova
Date
August 2024
Renova
Renova creates high-end home renovations, turning ordinary living spaces into beautiful homes.
About
Renova started with a passion for building, and they've carried that tradition forward, transforming homes and creating new ones ever since.
Today, they are a modern, bespoke building and renovation company, blending innovation with traditional values. They've been working across the world, offering personalized home transformations that fit clients' unique style and needs.
Today, they are a modern, bespoke building and renovation company, blending innovation with traditional values. They've been working across the world, offering personalized home transformations that fit clients' unique style and needs.
Challenge
Renova realized their old branding didn’t match who they had become — a modern, innovative renovation company. Their image still felt traditional and didn’t connect with their younger, design-savvy audience.
To stay competitive and show off their creativity and customer-first approach, they needed a fresh new look. That’s why they turned to us to help create a brand identity that truly reflected their growth and vision for transforming homes.
To stay competitive and show off their creativity and customer-first approach, they needed a fresh new look. That’s why they turned to us to help create a brand identity that truly reflected their growth and vision for transforming homes.
Solution
At Sketchy Digital, we gave Renova’s brand a much-needed refresh to reflect who they are today — modern, innovative, and sustainable. We started by designing a sleek new logo and creating a fresh color palette and typography, making sure everything felt consistent and cohesive across their website, marketing materials, and more.
01
Logotype
The lightning effect
Renova’s logo is all about energy and craftsmanship. It’s a lightning bolt that also looks like construction tape, which ties together their innovative, dynamic approach with the hands-on expertise they bring to every project. The lightning shows their drive to create bold, exciting spaces, while the construction tape reflects their precision and attention to detail. It’s a fun and creative way to capture who Renova is — modern, skilled, and always ready to transform homes.
02
Typography
Fonts with purpose
This font choice reflects Renova’s balance of style and innovation. It keeps everything looking clean, readable, and professional across their brand. The fonts add a touch of elegance and trust, perfectly matching Renova’s mission to provide top-quality, approachable renovation services.
03
Colors
A palette of possibilities
We selected this color palette to capture Renova's modern and approachable style. Crystal White represents a fresh start, while Gentle Gray provides a professional, neutral balance. Among others, Sunbeam Gold brings in optimism and brightness, while Bold Charcoal conveys strength and trust. Together, these colors create a clean, inviting look that highlights Renova's expertise and innovative approach.
04
Stationary
Visual and practical excellence
We designed Renova’s stationery to be modern and polished, using a simple, stylish color scheme that feels fresh and professional. The standout feature is their lightning logo, which we’ve woven into the design in a way that feels bold yet refined. It adds a spark of energy without being overwhelming, perfectly reflecting Renova’s mix of creativity and craftsmanship. The stationery is sleek and approachable, capturing the essence of Renova — trustworthy, innovative, and always looking forward.
05
Advertising
Foster trust and reliability
For Renova’s marketing materials, we focused on creating a look that’s fresh, modern, and approachable. We used clean layouts that are easy to navigate, with eye-catching visuals and Renova’s signature lightning logo to add a spark of energy. The materials — like brochures, flyers, and social media templates — highlight Renova’s projects and services in a way that feels both professional and personal.
06
Digital ads
Delivering renovation brilliance
For Renova’s digital ads, we kept things simple and impactful. The ads feature bold visuals that grab attention right away, paired with the sleek lightning logo to keep the branding front and center. We focused on creating clear, concise messaging that quickly communicates Renova’s services and unique approach and highlighting their most impressive projects.
07
Pitch deck
Impressive portfolio
The pitch deck we designed for Renova is clean, visually engaging, and tells their story in a clear way. It highlights their portfolio, expertise, strengths, and what makes them stand out, leaving a strong impression on potential clients and stakeholders. The design helps showcase Renova’s unique qualities in a way that’s easy to understand and memorable.
08
Website
Expertise through elegance
Renova’s website is designed to be modern and sleek, combining stylish visuals with easy-to-use features like requesting a consultation or viewing the impressive portfolio of work. It’s both engaging and informative, showing off the company’s expertise in a way that draws in potential clients. The design makes it easy for visitors to explore and learn more about Renova’s services.
Let’s work together!
Got an upcoming project idea or looking for a strategic creative partner? We’re excited to meet with you and learn about your needs and goals. Contact us via the form below or email us directly at sales@sketchy.digital
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