Services
Visual Identity/ Web Design
Duration
5 weeks
Client
ASCO Realty
Date
February, 2023
ASCO Realty
Where luxury and the art of refined living converge to transform your real estate aspirations into reality.
About company
ASCO Realty isn't just a luxury real estate agency—it's a curator of modern elegance. Merging the worlds of art and architecture, it stands as a beacon of sophistication and exclusivity. Every property under ASCO's umbrella is chosen for its unparalleled design and unmatched quality, making the agency synonymous with distinctiveness and grace. With its finger on the pulse of global trends and a deep understanding of local nuances, ASCO Realty guarantees smooth sailing in prime real estate waters. But it doesn't stop at property deals. The agency elevates the real estate experience, orchestrating elite events and offering bespoke concierge services, setting the gold standard for the future of luxury real estate.
Challenge
ASCO Realty approached us with a unique conundrum: crafting a visual identity that seamlessly blends opulence with adaptability, tailored to diverse properties. Our mission? To sculpt a logo, engineer a website, and carve a niche in the bustling real estate arena, ensuring ASCO Realty doesn't just fit in, but stands out with distinction.
Solution
In just three weeks, our passionate design squad brought ASCO Realty's brand vision to life. With precision planning and harmonious creativity, we sculpted a standout logo, wove a cohesive visual narrative, and launched a chic website that epitomizes modern-day opulence and class.
01
Logotype
Simplicity: the ultimate sophistication
Warriors are frequently characterized by their helmets. In our logo for ArmorUp, we've melded this iconic symbol with the letter 'A', the initial of our brand. The typeface selected for the emblem exudes stability, clarity, and assurance. Together, these elements forge a unified, striking, and unforgettable design that mirrors the unwavering spirit of the warrior mindset.
Experience the world of luxury real estate
Invest in your future with ASCO Realty
02
Typography
Sleek strokes, strong impressions
For ASCO Realty, Montserrat is the perfect fit, embodying the essence of contemporary elegance and understated design. Its crisp contours and polished structure exude a professional yet refined aura, making it visually captivating. Should there be a need for a font switch, Lato stands as a commendable substitute, seamlessly marrying professionalism with a touch of warmth, ideal for a forward-thinking real estate agency.
03
Colors
Where ambitions touch the horizon
ASCO Realty’s color palette is more than just a choice; it’s a statement. The serene neutral tones echo reliability, sophistication, and a rock-solid foundation.
The standout blue accent not only resonates with professionalism but also evokes trust. Drawing parallels with the vastness of the sky and the depth of the ocean, this shade embodies endless opportunities and the vast potential of the real estate world.
The standout blue accent not only resonates with professionalism but also evokes trust. Drawing parallels with the vastness of the sky and the depth of the ocean, this shade embodies endless opportunities and the vast potential of the real estate world.
Alabaster Dream
HEX
#FFFFFF
RGB
255 255 255
HEX
0 0 0 0
Coastal Horizon
HEX
#F1F7FF
RGB
241 247 255
HEX
5 3 0 0
Coastal Horizon
HEX
#438EF3
RGB
67 142 243
HEX
69 40 0 5
HEX
#5096F6
RGB
80 150 246
HEX
65 38 0 4
Coastal Horizon
HEX
#323232
RGB
50 50 50
HEX
0 0 0 80
HEX
#3E3E3E
RGB
62 62 62
HEX
0 0 0 76
Misty Mirage
HEX
#AAAAAA
RGB
170 170 170
HEX
0 0 0 33
HEX
#B2B2B2
RGB
178 178 178
HEX
0 0 0 30
Unlock the door to your dream home
Experience living at its finest
Your Journey to Luxury Living Starts ASCO Realty
3891 Ranchview Dr. Richardson, California 62639
ascorealty.com
Your journey to luxury living starts ASCO Realty
ascorealty.com
3891 Ranchview Dr. Richardson, California 62639
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04
Website
Digital domain of dreams
ASCO Realty's website is a digital mirror of its ethos. Sporting a crisp, airy design, it offers visitors a spacious and dependable online experience. More than just a site, it's a sanctuary for those in search of their ideal dwelling. Seamlessly blending simplicity, aesthetics, and professionalism, it's where dreams meet reality.
Let’s work together!
Got an upcoming project idea or looking for a strategic creative partner? We’re excited to meet with you and learn about your needs and goals. Contact us via the form below or email us directly at sales@sketchy.digital
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