Las Vegas, which has been aptly named the entertainment capital of the world, has become an iconic symbol of America, attracting numerous visitors each year, owing to its vibrant allure and limitless entertainment options. Acknowledging the city's dual appeal of sunlit days and neon-lit nights, we have meticulously crafted a distinctive visual identity system, utilizing a fusion of day and night color palettes to create a faultless brand image. These designs, which encapsulate the essence of Las Vegas, are ideally suited for printing on souvenirs, allowing tourists to take home a piece of the city's charm, and on street signs, facilitating the city's discovery in a fun and effortless manner.
